Bracelet Charms
Following meeting with the Lemon Tree it was decided that they would need a wide selection of our services over a long period of time to reach their goal of being the number one on-line Love Links retailer.
When Optimise were contacted by the owner of the Lemon Tree a very successful clothes fashion shop in Stockton Heath, Warrington they were very excited to hear about the proposed project promote Love Links jewellery and bracelets through an e-commerce web site to capture a larger share of a fast expanding market. The Lemon Tree is one of the best fashion shops in the area and had previously had difficulties finding the right Warrington based web design company to work with, they wanted someone local that they could meet with that would give them the confidence to move forward with their fantastic idea and recreate their enviable local reputation.
To date Optimise have implemented and carried out the following services successfully:
- Web site design and implementation – Custom built template incorporating customers visual ideas.
- E-commerce site built – Built using the latest friendly Magento software, which seen as an industry benchmark and latest preferred technology.
- Magento training – A short course that is designed to help a basic PC user manage the on-line shop and send products to happy customers.
- Brand and logo design – Professionally brand and logo incorporating the customers design and colour schemes.
- SSL certificate and World pay integration – To ensure the site receives safe on line payments and is secure for customers to use.
- Google Analytics Integration – A reporting tool to view the number of web site visitors, most viewed pages and successful advertising on your web site.
- Google Adwords pay per click management - We have used the Google advertising platform to successfully promote the Bracelet Charms web site and bring them sales for the keywords that they wish to be found for.
The initial project is now complete and we have completed our first goal of building and implementing a site that generates sales and is profitable.
The early signs with Bracelet Charms suggest that they are entering a very exciting market and the on-line jewellery market is set to continue to expand. In light of this they plan to grow their web site to offer more products and different brands. Optimise are excited about the future potential of Bracelet Charms and are sure that when they begin the search engine optimisation campaign the site will be even more successful.
